What is social media?
Social media are the platforms where you share the content, different ideas, your updates and stay connected with your audience.Social media plays a very important role in our daily lives and it is widely used by individuals as well as for the businesses.Building your engaging profiles on the social media builds the branding for your business and if you’re an influencer then you can share the your content, daily updates and your ideas to your audience.Besides these it is also a very good sources to be get connected to your beloved peoples and you sharing of your good time memories with your family.
There are different social media platforms, some of them you can use for the promotion of business and some for personal use and some are usable for both personal and business.
Top 10 social media platforms
Here are the top 10 social media platforms that you can use for personal use and as well as for your business promotion.
-
Facebook
Facebook is the number 1 social media platform where you can connect with your family , friends and your business audience.In 2004 it was created by Mark Zuckerberg.Initially it was created for the students but now it becomes a trending platform for the people of every age group and every industry. You can share the photos, videos and content to your audience.You can easily create a profile on it and can start sharing on it.
Facebook stats 2023
As we know we are into the Q3 2023 so the number of facebook users into the Q3 is 3.05 billion which is 3.08% more than the previous year.In the Q2 the active users of the facebook were 3.030 Billion which is 41 million more than the Q1.
-
Instagram
Instagram was launched in 2010 and it gained popularity due to the new features like instagram reels, story and the shopping feature.You can directly take the pictures from the instagram and upload it as the post or share as story.This platform is also very famous for their attractive filters which gives the your photo a new look.Many of the influencers are got the fam from the instagram and on the other celebrities and influencers comes live on the instagram and talk to their fans.
Instagram stats 2023
There are the 2.35 billion actives users on the instagram from which the 52.2% are the male and when we talk about the America there are the 61% users are the teenagers which are the 12-17 years old and on the other hand 31% audience are the teenagers of the 18-24 years old.
-
Twitter
Twitters is the social media platform where the users can share their short ideas or message with the photos,videos or links which is called the tweet.You can easily create an account in the twitter or can through the Google account.It was purchased by a billionaire Elon Musk in the October 2022 for US$44 billion and became the owner of the twitter.This platform is also very important in the view of politics because the different influencers gives their views about the politics or any political party.On the other hand there are the different trending hashtags on the twitter which represents the current affairs.
Twitter stats 2023
There are the 528.3 million monetizable active monthly users of twitter and the 237.8 million daily monetizable active users and the 59.2% of the users are of the age from 25 and 4 years old and 71.2% users are the male and 28.8% of the users are females.500 million tweets are posted each day on the twitter.the revenue of the twitter into the previous year was the $4.4 billion.
-
LinkedIn
LinkedIn is the social media platform which is specially used for the business profile or professional which can connect with the other professionals and it was founded in 2002.The different companies create their profiles on the linkedIn and you also can see the employees of the different industries of the companies from their profile.It also be very helpful to find the job opportunity and the work as a freelancers.You also can find a experienced employ for your company if you need.
LinkedIn stats 2023
LinkedIn has 930 million members worldwide and it is available in 26 languages.There are 13.2% more males on LinkedIn as compared to females.42% of the linkedIn leadership is represented by the females.LinkedIn is said to be the best platform for the B2B lead generation.
-
YouTube
Youtube is the one of the most used social media platforms you can watch or you can post your content in the form of videos and reach a good number of audience.You also can say that youtube is like a search engine because it has the solution and information of any problem or question.it is accessible all around the world and can be directly watch though the official website on the PCs.
Youtube stats 2023
There are the 2.7 billion active users on the youtube and as we know they also add a premium feature on the youtube by which you can watch the video with ad free experience and youtube has the 80 million premium users.122 million peoples uses the youtube daily.Leading up to the april in the twelve months there is a +0.5% decrease in the ads marketing on the youtube which is about the 35 million.
-
TikTok
Tiktok is the platform which is used to create or watch the content in the form of short videos which are oriented from China.On tiktok you can share your talent to the peoples around the world and can become an influencer.There are the many filter and the other features on the tiktok which makes it the more attractive and user friendly it can be accessed through the web page or by downloading as a mobile app.
Tiktok stats 2023
There are 1.677 billion users worldwide and 1.1 billion active monthly users on the tiktok which is available in 160 countries.If we talk about the US tik tok has been downloaded 220 million times. The generated revenue of the tiktok was $9.4 billion in 2022 which is 100% higher than its previous year.
-
Pinterest
Pinterest is the social media which is mainly used for the sharing of images and the graphics. There are many people around the world who get the traffic to their own platforms through the pinterest.The peoples share their crafts ideas, homemade decoration ideas or recipes and everything shared on the Pinterest.The homepage of the pinterest always shows the your interest related content because if you search for the recipes then you will get the all content on the homepage related to the recipes.
Pinterest stats 2023
In 2023 there were 465 million users on pinterest which is a 7.3% increase as compared to the previous year and there were 463 million monthly active users on pinterest at the start of Q2 which was 13 million more users than the Q1.58.9% of the pinterester users are belongs to the age group of 18 years to 34 years.
-
Snapchat
Snapchat is a social media platform which is used for chatting and taking photos with the amazing filters and send directly to the added friends or save for the later.There are the many attractive filters on the snapchat which makes it more user friendly for the user.It also can be used for the audio calling and the video calling to your added friends.There is also a feature of the steak points in the snapchat which is a very popular trend in the Gen Z.
Snapchat stats 2023
Snapchat had 397 million daily active users in Q2 and into the Q1 Snapchat had 383 million users and 5 billion snaps are created everyday and 2.1 million snaps after each minute.When we talk about the Male and Female ratio of the snapchat users then the 51% are the females while 48.2% and the average age group of the snapchat users are the 18 years to 34 years.
-
Whatsapp
Whatsapp is a social media app which is used for the sending and receiving of messages and for audio and video calls.You also can use the whatsapp on the PC on the website by scanning the code on whatsapp web through your mobile installed whatsapp.You also can send the photos,videos,document and pdf etc on the whatsapp and there is also a whatsapp business which have the some special features for the business as compared to the simple whatsapp.
Whatsapp stats 2023
Whatsapp has 2.78 billion users worldwide and it ranks at the first due to the most downloaded apps.Whatsapp is accessible in 180 countries with 60 different languages.140 billion messages are exchanged every day on the whatsapp.It is the top 8th most downloaded app and whatsapp business is the 14th top most popular app.
-
Facebook Messenger
Facebook messenger is a social media which is used for the sending and the receiving of text messages and audio and video with your facebook added friends or directly to random profiles.facebook messenger can also be connected to the facebook or you can also create it without having your presence on the facebook.Facebook and facebook messenger are related app to each other.
Facebook Messenger stats 2023
There are 931 million active users worldwide and when we talk about the United States then the United States had 141.22 million monthly active users which was 2.25% more than the previous year and it is the 7th most active social media platform.100 billion messages are sent on the facebook messenger on everyday.
Conclusion
Social has become a need of our daily lives now and when we talk about the personal use of business, social media plays a very important role.Now worldwide there are lot of social media platforms some of them are known and many of them are unknown so we discussed the top 10 social media platforms which are very well known and used by the many individuals for the personal use as well as for the business use.
Leave a Reply